Snakes & Ladders Game

Snakes & Ladders Game

Snakes & Ladders Game

Jio Engage Mobile Game

Jio Engage Mobile Game

Jio Engage Mobile Game

The Snakes and Ladders Game, featured on the Jio Engage platform within the My Jio app, offers users an immersive gaming experience with exciting rewards and coupons.

The Snakes and Ladders Game, featured on the Jio Engage platform within the My Jio app, offers users an immersive gaming experience with exciting rewards and coupons.

The Snakes and Ladders Game, featured on the Jio Engage platform within the My Jio app, offers users an immersive gaming experience with exciting rewards and coupons.

Client

Jio Engage

My Role

Game Design User Experience

Industries

Mobile Board Game

Date

August 2023

Timeline

3 Months

Snakes & Ladders Game cover
Snakes & Ladders Game cover
Snakes & Ladders Game cover

Design Process

Research

Research

Research

Find the
Right problem
To Solve
Find the
Right problem
To Solve
Find the
Right problem
To Solve

Design

Design

Design

Solve the
Problem

The right way
Solve the
Problem
The right way
Solve the
Problem
The right way

Discover

Discover

Problem

Problem

Problem
Definition

Problem
Definition

Solution

Solution

Define

Define

Design

Design

Deliver

Deliver

Overview

The Snakes and Ladders Game, featured on the Jio Engage platform within the My Jio app, offers users an immersive gaming experience with exciting rewards and coupons. Unlike traditional board games, it incorporates various power-ups, diverse themes, and strategic elements to enhance engagement and excitement.

The Snakes and Ladders Game, featured on the Jio Engage platform within the My Jio app, offers users an immersive gaming experience with exciting rewards and coupons. Unlike traditional board games, it incorporates various power-ups, diverse themes, and strategic elements to enhance engagement and excitement.

Problem Statement

The challenge lies in differentiating the game from existing ones with similar gameplay mechanics. The goal is to maintain the fundamental rules of Snakes and Ladders while infusing strategic depth and entertainment to heighten user engagement. The objective is to engage users in an interactive gaming environment while also generating revenue for the business.

The challenge lies in differentiating the game from existing ones with similar gameplay mechanics. The goal is to maintain the fundamental rules of Snakes and Ladders while infusing strategic depth and entertainment to heighten user engagement. The objective is to engage users in an interactive gaming environment while also generating revenue for the business.

Solution

  • Diverse Board Styles:

Introduction of multiple board styles to cater to varying user preferences and aesthetics.


  • Strategic Power-Ups:

Incorporation of power-ups to add strategic depth and excitement to gameplay, allowing users to employ diverse tactics for victory.


  • Exciting Rewards and Coupons:

Integration of rewards, gifts, and coupons within the game to incentivize players and enhance their gaming experience.


  • Theme Variations:

Introduction of themed boards to offer users a visually captivating and immersive gaming environment.


  • Interactive Features:

Implementation of interactive features such as private rooms and multiplayer options to facilitate social gaming experiences and foster community engagement.

  • Diverse Board Styles:

Introduction of multiple board styles to cater to varying user preferences and aesthetics.


  • Strategic Power-Ups:

Incorporation of power-ups to add strategic depth and excitement to gameplay, allowing users to employ diverse tactics for victory.


  • Exciting Rewards and Coupons:

Integration of rewards, gifts, and coupons within the game to incentivize players and enhance their gaming experience.


  • Theme Variations:

Introduction of themed boards to offer users a visually captivating and immersive gaming environment.


  • Interactive Features:

Implementation of interactive features such as private rooms and multiplayer options to facilitate social gaming experiences and foster community engagement.

Research & Analysis

In my pursuit to enhance the Snakes and Ladders game experience, I embarked on a journey to understand user preferences and pain points.

I initiated a survey among colleagues, spanning diverse age groups, to capture insights into their gaming habits and expectations. Through this survey, I aimed to decipher what elements of the traditional Snakes and Ladders game resonate most with users and where potential enhancements could lie.



Survey Findings:


  • Frequency of Play: Majority of respondents expressed playing traditional Snakes and Ladders occasionally during family gatherings or leisure time.

  • Engagement Factors: Nostalgia, simplicity, and the element of luck emerged as the primary draws of the game.

  • Desired Improvements: Participants expressed interest in thematic variations, strategic elements, and interactive features to elevate their gaming experience.

In my pursuit to enhance the Snakes and Ladders game experience, I embarked on a journey to understand user preferences and pain points.

I initiated a survey among colleagues, spanning diverse age groups, to capture insights into their gaming habits and expectations. Through this survey, I aimed to decipher what elements of the traditional Snakes and Ladders game resonate most with users and where potential enhancements could lie.



Survey Findings:


  • Frequency of Play: Majority of respondents expressed playing traditional Snakes and Ladders occasionally during family gatherings or leisure time.

  • Engagement Factors: Nostalgia, simplicity, and the element of luck emerged as the primary draws of the game.

  • Desired Improvements: Participants expressed interest in thematic variations, strategic elements, and interactive features to elevate their gaming experience.

Brainstorming

Game Brainstorm Ideas
Game Brainstorm Ideas
Game Brainstorm Ideas

User Flow

S&L Game Userflow
S&L Game Userflow
S&L Game Userflow

Design Style Guide

s&l moodboard
s&l moodboard
s&l moodboard

File Organization

for a better experience view on desktop

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Scroll and explore the below section.

All rights reserved. © Copyright Sagar More 2023

All rights reserved. © Copyright Sagar More 2023

All rights reserved. © Copyright Sagar More 2023